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Jasper

AI agents and content pipelines for marketing teams

AI MarketingResearched, not tested
Pricing
freemium
From
$59 a month
Free tier
No

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Best for

Marketing teams at companies that need to produce on-brand content and campaigns across many channels and languages, and want brand rules applied automatically.

What it is

Jasper is an AI platform for marketing teams. It combines a library of purpose-built agents, structured content pipelines, and an IQ layer that stores brand voice, style guides, audiences, and product knowledge and applies them to every output. Teams use it to produce SEO and GEO content, campaigns, emails, social posts, and product imagery, and to run repeatable workflows across channels and languages.

Best forMarketing teams at companies that need to produce on-brand content and campaigns across many channels and languages, and want brand rules applied automatically.

Features

  • Marketing agents

    A library of more than 100 purpose-built agents for tasks such as SEO and GEO content, campaign execution, email, social media, personalization, and research.

  • Content pipelines

    Structured workflows that move content from idea to launch and support repeatable, scaled production.

  • Jasper IQ

    A context layer that stores brand voice, style guides, audience profiles, and product knowledge and applies them to outputs across the team.

  • Canvas editor

    A document editor for writing, editing, and formatting content, with rephrase and rewrite actions and a plagiarism checker add-on for Copyscape.

  • Image generation and editing

    Generates and edits campaign imagery from natural language, with background replacement and removal, upscaling, packshot compositing, text removal, and square cropping.

  • GEO and AI optimization

    Measures how a brand appears across AI answer engines, identifies content gaps, and supports producing governed content intended to be cited.

  • Integrations and API

    API access, integrations including BigQuery, Google Sheets, Zapier, Make, Webflow, Google Docs, and Slack, plus a Chrome and Edge browser extension.

  • Governance and security

    Admin controls, groups, role-based permissions, SSO with SAML 2.0, SCIM, an AI audit log, SOC 2 Type II certification, and encryption in transit and at rest.

TL;DR

Jasper is a marketing-focused AI platform with agents, content pipelines, and a brand-context layer for teams producing content at scale.

Pros

  • Pro plan is listed at $59 per seat per month billed yearly, or $69 billed monthly, with a 7-day free trial.
  • Jasper IQ stores brand voice, style guides, audience profiles, and product knowledge and applies them to outputs.
  • More than 100 pre-built marketing agents plus a no-code builder for custom agents on the Business plan.
  • Generates both text and images, with image editing operations such as background removal, upscaling, and packshot compositing.
  • SOC 2 Type II certified, with SSO, SCIM, role-based permissions, and a stated policy of not training third-party models on customer data.

Cons

  • The Pro plan includes only one seat; adding users requires the custom-priced Business plan.
  • Business pricing is not published and requires contacting sales, with a 12-month commitment.
  • Some usage-based features, including the GEO Hub and Agents, consume credits on the Business plan.
  • There is no permanent free plan; the free option is a 7-day trial of Pro.

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